TANGGUNG JAWAB PELAKU USAHA TERHADAP KERUGIAN KONSUMEN AKIBAT KERUSAKAN PRODUK
DOI:
https://doi.org/10.30742/perspektif.v28i3.870Keywords:
Perlindungan Konsumen, Review, Tanggung Jawab Pelaku Usaha, Consumer Protection, Responsibility of Business ActorsAbstract
Melaju pada pembaruan zaman pada era ekonomi digital tidak hanya membantu pasar sektor pemasaran dan penjualan, namun era ekonomi digital juga berperan dalam kegiatan memberikan pendapat, kritik dan saran terhadap suatu produk dan atau jasa yang ditujukan pada pelaku usaha yang diberikan oleh konsumen. Kegiatan demikian merupakan kegiatan mengulas atau lebih dikenal dengan review, yang berartikan meninjau produk dan atau jasa yang disalurkan berupa tulisan, foto, video dari pengguna produk atau jasa. Kegiatan review yang dilakukan merupakan sebuah hak yang mutlak dimiliki oleh konsumen, dan menjadi tanggung jawab pelaku usaha dalam menanggapi review tersebut. Tanggung jawab yang melekat pada pelaku usaha ketika pelaku usaha diharuskan untuk menanggung suatu keadaan apabila dapat dituntut, diperkarakan, dipersalahkan atau menuai sengketa pada pihak lain. Tanggung jawab pelaku usaha masuk dalam unsur kewajiban yang mengikat kegiatan jual beli yang disebut dengan product liability bahwa tanggung jawab termasuk dalam kewajiban pelaku usaha secara menyeluruh.
Moving forward with modern updates in the digital economy era not only helps the marketing and sales sector, but the digital economy era also plays a role in providing opinions, criticism and suggestions for products and/or services aimed at business actors provided by consumers. Such activities are review activities or better known as reviews, which means reviewing products and/or services distributed in the form of writing, photos, videos from users of the product or service. The review activity carried out is a right that is absolutely owned by consumers, and is the responsibility of business actors in responding to the review. The responsibility attached to the business actor is when the business actor is required to bear a situation that can be sued, sued, blamed or results in a dispute with another party. The responsibility of business actors is included in the element of obligation that binds buying and selling activities, which is called product liability. This responsibility is included in the obligations of business actors as a whole.
References
Peraturan Perundang-undangan:
Burgerlijk Wetboek (BW).
Undang-Undang Nomor 8 Tahun 1999 tentang Perlindungan Konsumen.
Peraturan Pemerintah Republik Indonesia Nomor 58 Tahun 2001 tentang Pembinaan dan Pengawasan Penyelenggaraan Perlindungan Konsumen.
Buku:
A. Miru dan S. Yodo. (2005). Hukum Perlindungan Konsumen. Jakarta: Raja Grafindo Persada.
Gunawan Widjaya dan Ahmad Yani. (2000). Hukum Tentang Perlindungan Konsumen. Jakarta: Gramedia Pustaka Utama.
I Made Pasek Diantha. (2016). Metodologi Penelitian Hukum Normatai Dalam Justifikasi Teori Hukum. Jakarta: Prenada Media Group.
Peter Mahmud Marzuki. (2017). Penelitian Hukum. Jakarta: Kencana Prenada Media Group.
Sugiyono. (2014). Metode Penelitian Kuantitatif, Kualitatif, dan Kombinasi (Mixed Method). Bandung: Alfabeta.
Tini Hadad (YLKI). “Peranan YLKI dalam Perlindungan Hukum Konsumen pada Era Perdagangan Bebas”. Makalah.
Jurnal:
I Wayan Peryama Yasa, dkk. “Perlindungan Hukum Terhadap Ketentuan Mereview Produk Di Media Sosial.” Jurnal Interpretasi Hukum. Vol. 3 No. 1 Maret 2022, h. 210-214.
M.L. Tuela. “Upaya Hukum Perlindungan Konsumen Terhadap Barang yang Diperdagangkan.” Lex Privatum. Vol. 2 No. 1 2017, h. 56-70.
S. Mahayani, A. Zuhairi, dan M. Saleh, “Tanggung Jawab Pelaku Usaha Terhadap Barang Yang Cacat Setelah Melakukan Transaksi Ditinjau Dari Perspektif Hukum Perlindungan Konsumen.” Commerce Law. Vol. 2 No. 1 Juni 2022, h. 120.
Downloads
Published
Issue
Section
License
![Creative Commons License](http://i.creativecommons.org/l/by-nc-sa/4.0/88x31.png)
This work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.
Authors who publish with this journal agree to the following terms:
- Authors retain copyright and grant the journal right of first publication with the work simultaneously licensed under a Attribution-ShareAlike 4.0 International (CC BY-SA 4.0) License that allows others to share the work with an acknowledgement of the work's authorship and initial publication in this journal.
- Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal's published version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgement of its initial publication in this journal.
- Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work (See The Effect of Open Access).
The Authors submitting a manuscript do so on the understanding that if accepted for publication, copyright of the article shall be assigned to jurnal PERSPEKTIF and Research Institutions and Community Service, Wijaya Kusuma Surabaya University as publisher of the journal.